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Купить книгу Trading Options. Using Technical Analysis to Design Winning Trades, автора Greg  Harmon
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Trading Options. Using Technical Analysis to Design Winning Trades
A thorough guide to technical analysis methods applied for success in the options market Though still not widely practiced or accepted in the options market, technical analysis is becoming increasingly common. As the practice spreads, traders are discovering how useful technical analysis is for determining clear entry and exit signals. Trading Options: Using Technical Analysis to Design Winning Trades takes the standard technical analysis approach and applies it to the options market. Author Greg Harmon combines technical analysis with a deep understanding of the options market to explain how to design technically created trades that lead to outsized gains with low costs of entry and managed risk. The book covers trend determination, security identification and selection, tools and trade design, and executing, hedging, and adjusting trades. Ideal for individual investors and options traders Identifies and applies mainstream technical analysis methods to the volatile options market Perfect for stock traders that wish to delve in to technical analysis and options Written by the founder of Dragonfly Capital Management, which provides daily technical analysis of securities markets and trade ideas, and CIO of Presidium Capital Management which provides money management for clients
Купить книгу Adobe Creative Cloud Design Tools All-in-One For Dummies, автора Jennifer  Smith
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Adobe Creative Cloud Design Tools All-in-One For Dummies
Your all-in-one guide to Adobe's new Creative Cloud Packed with more than a thousand pages of content, Adobe Creative Cloud All-in-One For Dummies is exactly what you need to get your head in the Creative Cloud. Written by designers for designers, this book is filled with useful information and expert instruction that spans eight minibooks to help you get started with Adobe Creative Cloud, InDesign CC, Illustrator CC, Photoshop CC, Acrobat XI, Dreamweaver CC, Flash Professional CC, and Fireworks CC. You'll learn the latest graphic design and web development tools, tricks, and techniques; watch your productivity explode; and unleash your creative genius with this valuable resource. Helps print, web, and mobile media professionals get the very most out of the latest features and techniques available in Adobe Creative Cloud Provides beginners with design basics while providing the depth of coverage sought by more experienced design professionals Covers the key features and tools in seven of Adobe's most popular Creative Cloud applications (InDesign, Illustrator, Photoshop, Acrobat, Dreamweaver, Flash Professional, and Fireworks) plus a minibook dedicated to Creative Cloud basics From 3D images and vivid illustrations to dynamic web pages and interactive effects, this comprehensive guide shows you how to do it all!
Купить книгу Biggs on Finance, Economics, and the Stock Market. Barton's Market Chronicles from the Morgan Stanley Years, автора Barton  Biggs
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Biggs on Finance, Economics, and the Stock Market. Barton's Market Chronicles from the Morgan Stanley Years
Released to the public for the first time, writings by the incomparable Barton Biggs Long considered one of the best brains on Wall Street, Barton Biggs acquired the stature of a legend within his lifetime. Among his many coups, he accurately called the rise and fall of the dot-com market, and was an energetic promoter of emerging markets, including China, well before American businesses began flocking there—and he made vast fortunes for his clients, in the process. But, as this fascinating book confirms, it wasn't Biggs's genius as a market analyst and hedge fund manager alone that made him special. The product of a keen and broad-ranging intellect in full command of his subjects—and the English language—the letters compiled in this volume leave no doubt that Barton Biggs was one of the most interesting observers of Wall Street, the financial world, and the human comedy, ever to set pen to paper. Released from Morgan Stanley's archives and made public for the first time, the letters compiled in this volume add new luster to Biggs's reputation as a first-class finance author Address the most essential aspects of high-frequency trading, from formulation of ideas to performance evaluation Shares Biggs's fascinating insights and uncannily accurate predictions about an array of economic and financial topics, liberally peppered with historical references and wry humor Organized thematically, the letters showcase Barton Biggs's observations on finance, economics and the stock market, from 1980 to 2003
Купить книгу Leaders Ought to Know. 11 Ground Rules for Common Sense Leadership, автора
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Leaders Ought to Know. 11 Ground Rules for Common Sense Leadership
Globally acclaimed leadership development expert, Phillip Van Hooser, teaches the ground rules of common sense leadership There are just some things every leader ought to know – like how to earn an employee’s respect, how to be truthful and be taken seriously as a leader. Leaders should also realize and recognize the negative habits and counter-productive behaviors that can be their downfall. Certain to be one of your top books on personal leadership development, Leaders Ought To Know will get all leaders – new leaders, mid-level or executive managers – familiar with the ground rules of leadership. Kick start your company's leadership development program with this common sense guide from Phillip Van Hooser, a top leadership development expert – learn how to do more of the right things while avoiding the common leadership mistakes that trip up so many.
Купить книгу Teach Yourself VISUALLY Office 2013, автора Elaine  Marmel
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Teach Yourself VISUALLY Office 2013
Learn the new Microsoft Office suite the easy, visual way Microsoft Office 2013 is a power-packed suite of office productivity tools including Word, Excel, PowerPoint, Outlook, Access, and Publisher. This easy-to-use visual guide covers the basics of all six programs, with step-by-step instructions and full-color screen shots showing what you should see at each step. You'll also learn about using Office Internet and graphics tools, while the additional examples and advice scattered through the book give you tips on maximizing the Office suite. If you learn best when you can see how things are done, this book is for you. Shows you how to use Microsoft Office 2013 with easy-to-follow, step-by-step instructions illustrated with full-color screen shots Covers Word, Excel, PowerPoint, Outlook, Access, and Publisher Includes additional information on using Office Internet and graphics tools Designed to help visual learners read less and learn more Teach Yourself VISUALLY Office 2013 shows you how to use all six tools in the Office suite, step by step.
Купить книгу Leadership Blindspots. How Successful Leaders Identify and Overcome the Weaknesses That Matter, автора
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Leadership Blindspots. How Successful Leaders Identify and Overcome the Weaknesses That Matter
Good leaders become great by skillfully managing their own vulnerabilities Leadership Blindspots: How Successful Leaders Identify and Overcome the Weaknesses That Matter is a comprehensive guide to recognizing and acting on the weak points that can impair effectiveness, diminish results, and harm a career. Written by a 30-year veteran of the leadership consulting industry and author of Trust in the Balance, the book contains examples, worksheets and surveys that illustrate the practical application of the advice presented. An online questionnaire helps readers discover their own leadership vulnerabilities, and the book provides a roadmap for creating a targeted plan to increase their awareness in the areas that truly matter. The blindspot risk is that leaders fail to respond to weaknesses or threats due to a variety of factors including the complexity of their organizations, over-confidence in their own capabilities, and being surrounded by deferential subordinates. Leadership Blindspots provides a useful model for understanding how blindspots operate and why they persist, but at the same time suggests real, actionable steps to improvement. The book details a range of techniques that make blindspots stand out in sharp relief, so action can be taken before severe damage occurs – to a leader or his or her company. Topics include: A framework to understand the threats posed by blindspots The four most important types of blindspots – self, team, company and markets Detailed case studies of blindspots in leaders across a variety of industries A summary of the most common leadership blindspots Corrective practices that help mitigate the risks that blindspots pose The one characteristic great leaders share is the constant desire for self-improvement. Good can always be better. These weaknesses and threats are called blindspots because they are invisible to the individual but have the potential to wreak havoc on one's reputation and long-term success. Identifying and fixing crucial problems is the leader's job, and sometimes the most debilitating problems are with the leaders themselves. Leadership Blindspots: How Successful Leaders Identify and Overcome the Weaknesses That Matter is the first step toward owning and addressing one's vulnerabilities and, as a result, becoming a more effective leader.
Купить книгу Enterprise in Action. A Guide To Entrepreneurship, автора
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Enterprise in Action. A Guide To Entrepreneurship
An authoritative guide to understanding and mastering the core issues and competencies involved in entrepreneurial success Where do entrepreneurial opportunities arise? How do successful entrepreneurs exploit trends? What is the role of innovation in entrepreneurship? How do companies get started and become self-sustaining? Based on studies of 80 companies, including 30 Sunday Times Fast Track Companies, and 20 highly successful US entrepreneurial firms, this book answers these and many other key questions about entrepreneurship. This authoritative guide to the world of entrepreneurship offers valuable lessons for MBA students and established entrepreneurs alike. Shows practitioners how success is influenced by factors such as industry dynamics, entry barriers, reconfiguration, and core competencies Delivers practical coverage of an array of key issues, including how to exploit trends, how to foster innovation, how to get additional funding for expansion, and much more Provides expert guidance on how to successfully address each of the factors or core competencies covered An excellent supplement to standard graduate texts on the subject, it breathes new life into standard curriculum topics by presenting them within the context of real-world success stories
Купить книгу Hooked. How Leaders Connect, Engage and Inspire with Storytelling, автора Gabrielle  Dolan
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Hooked. How Leaders Connect, Engage and Inspire with Storytelling
How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attract new clients, or win new business. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. In Hooked, communication and business storytelling experts Gabrielle Dolan and Yamini Naidu use real-world examples and proven, effective techniques to teach the skill of great business storytelling. They explain what good storytelling is, why business leaders need to learn it, how to create effective stories, and how to practice for perfection. Offers proven advice on telling engaging, inspiring stories Includes real-world examples and case studies of what to do and not to do Features tips, lists, checklists, business models, worksheets, links to online quizzes, and other valuable resources For CEOs and other business leaders who need to communicate more effectively and persuasively, Hooked offers effective techniques and valuable guidance.
Купить книгу iPad for the Older and Wiser. Get Up and Running with Your iPad or iPad mini, автора Sean  McManus
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iPad for the Older and Wiser. Get Up and Running with Your iPad or iPad mini
Easy-to-follow, up-to-date advice on the new iPad and iPad Mini The over-50 crowd is keeping up with technology like never before and they're eager to learn what the new iPad has to offer them. If you fall into that category, then this book is for you! Featuring an accessible, full-color interior, this new edition gets you up and running on the latest software release and features of the iPad and iPad Mini, in addition to iOS 6. It also includes general information you won't want to miss no matter which iPad you have, such as how to set up and register your iPad, sync it with other devices, download apps from the App Store, play games or watch films, and much more. Gets you up to speed on the latest and greatest features you can enjoy with your new iPad, such as Facebook integration, updated Siri, shared photo streams, and more Walks you through the steps so you can start using your iPad for things you do every day, such as surfing the web, ordering groceries, organizing photos, and staying in touch with family and friends via email Reviews what you need to know to connect to the Internet, sync with other devices, play games or watch films, and more Packed with clear, easy-to-follow instructions and advice reinforced with lots of helpful illustrations, this approachable guide shows you how to make the iPad part of your everyday life.
Купить книгу Invisible Influence. The Power to Persuade Anyone, Anytime, Anywhere, автора Kevin  Hogan
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Invisible Influence. The Power to Persuade Anyone, Anytime, Anywhere
"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, and master the science of persuasion. The book is brilliant— and you can be brilliantly persuasive. Buy the book, read the book, and implement the book." —Jeffrey Gitomer, author of The Sales Bible and The Little Book of Leadership «One eyebrow-raising, head-whacking, forehead-slapping technique after another. Anyone whose daily life depends on influencing people—in other words, everyone—should read this book. Buy copies for your friends and hide it from your enemies.» —Richard Brodie, author of Virus of the Mind: The New Science of the Meme «Master persuaders know that it's not really about the words you use or the moves you make—other people get persuaded because of what you think and how you feel. Kevin Hogan explains in delightfully clear detail how to make these master-persuader secrets work for you. Not only that, he also explains why all of this works, and he shows you the exact scientific research that proves it!» —David Garfinkel, author of Advertising Headlines That Make You Rich «Invisible Influence is a masterpiece. It will be the master influencer's reference book for the years to come. Invisible influence is like oxygen, you can't see it, but your life depends on it. In this book, you will discover the persuasion tactics that will compel your clients to say yes to you—again and again.» —Roberto Monaco, www.influenceology.com «Dump the script—it's old news before the ink's dry. Trust yourself and use your new understanding of the ever-changing context to succeed. In his fascinating book, Hogan weaves established research findings into a handbook for successful influence. The guidelines are obvious but hidden, simple but profound. Understand them and you've mastered the complex and crucial art of persuasion.» —William D. Crano, author of The Rules of Influence: Winning When You're in the Minority «Many write on the topic of persuasion. Precious few genuinely understand it. Kevin is one of those precious few. Read everything you can by him.» —Mark Joyner, founder and CEO of Simpleology, www.simpleology.com
Купить книгу Nonprofit Fundraising Strategy. A Guide to Ethical Decision Making and Regulation for Nonprofit Organizations, автора
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Nonprofit Fundraising Strategy. A Guide to Ethical Decision Making and Regulation for Nonprofit Organizations
Practical tools and techniques to incorporate ethical standards and practices in nonprofit fundraising Nonprofit Fundraising Strategy is a helpful and inspiring resource for nonprofits large and small, young and mature, local and international. The insightful guidance and case studies found within these pages will help you understand how to address specific ethical issues within your nonprofit and leave plenty of food for thought and discussion. Adds new materials on new business practice codes, the Ethics Assessment Inventory, coverage of new ethics standards Now includes an ethics assessment tool on the Ethical Fundraising, Second Edition companion website Considers essential topics including: appearance of impropriety, rights of donors, tainted money, using donations as intended, choosing a leadership role, ethical decision-making, restoring public confidence in the nonprofit sector, and the ethics of grant making and grant seeking Written by luminaries in the field of ethics in fundraising Explores a topic that all professional fundraisers must engage with in order to build the trust and confidence of the giving public Offers an invaluable collection of essays based on the rich experience of philanthropic leaders Presents wise reflections on the central role of ethics in fundraising Featuring contributions from a host of well-known and respected senior-level fundraising professionals, several of whom are members of the AFP Ethics Committee, Nonprofit Fundraising Strategy features a wealth of practical tools to help fundraising practitioners, board members, and governing boards implement these essential concepts into their own organizations.
Купить книгу Be the Best at What Matters Most. The Only Strategy You will Ever Need, автора Joe  Calloway
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Be the Best at What Matters Most. The Only Strategy You will Ever Need
Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things Be the Best at What Matters Most is about the one essential strategy for business leaders, entrepreneurs, owners, managers and those who want to be one. Simplify, focus, and win by outperforming all your competition on those things that create real value for the customer. This is about substance, not flash, and the ultimate «wow» factors of high quality performance, consistency and relentless improvement. Thought provoking questions, activities, and action steps are built into every section of the book Author Joe Calloway, an International Speakers Hall of Fame inductee, has been a popular business speaker for thirty years and worked with hundreds of companies to help them create and sustain success Be the Best at What Matters Most will help you and your team focus on taking the actions that maximize results, growth, and profit.